Tag Archives | Natural Disaster
Crisis

National Preparedness Month: Crisis Communications

Whether it’s a ravaging wildfire, tragic flooding, or even an untimely power outage, having a crisis communications plan is one of the smartest things you can do as a business owner or operator. Don’t wait until the last minute, because having the right safeguards in place can truly make or break you when disaster strikes.
Read full story
cold-front-warm-front-hurricane-felix-76969

Hurricane Irma’s aftermath: Opportunistic sales tactics

The morale of the story is this: how you conduct your business in the worst of times dictates how I (and many others) will spend our money in the best of times. Here's what I learned in the aftermath of Hurricane Irma.
Read full story